News: Thomsonfly books its one millionth passenger
Flights > News > # 309 (21/02/2005)
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Thomsonfly.com has been growing successfully since the airline announced in December 2003 that it would be operating a range of cheap flights from Coventry Airport.
After a High Court case threw out Warwick District Council's attempts to scupper the usage of Coventry Airport's interim passenger facility, the airline successfully started operations in March 2004.
The millionth passenger booking was made last week on a flight to Paris, a new destination that will be served by flights from all three Thomsonfly.com bases this year.
Marketing director for Thomsonfly.com, Maria Heckel, said:
"It's great we have reached this landmark booking so quickly. We anticipate that bookings to continue to be strong, particularly with flying starting from the two new UK bases in the next two months.
"We are constantly adding new routes to our flights programme and continue to offer an interesting range of European beach, leisure, and city destinations from the three local airports.
Customers who have booked flights from our new bases are delighted to have the opportunity to fly from their local airport and are excited about the new flight services commencing."
Thomsonfly.com will commence flights from Doncaster Sheffield (Robin Hood Airport) on April 28, and flights from Bournemouth Airport on March 22.
Flights from these two new bases went on sale in December 2004, and are already proving popular with 130,000 passengers booked for Doncaster Sheffield and 100,000 for Bournemouth.
Spanish destinations are the most popular from each of the bases, with the largest number of bookings for Robin Hood Airport being on flights to Alicante. The top destination for flights from Bournemouth is Palma, and from Coventry the favourite for travellers is Malaga.
Thomsonfly.com operated four Boeing 737-500 aircraft last summer, and will be adding five larger 737-300 aircraft to operate the flights from Doncaster Sheffield and Bournemouth.
Contributory to the airline’s success is the service customers receive as part of the Thomsonfly.com customer care package.
Unlike the majority of low fares airlines, Thomsonfly.com allocates seats for passengers, and offers them the opportunity to book seats with extra legroom.
The airline not only carries UK travellers for breaks and holidays, but also carries increasing proportions of overseas visitors into the UK.
The most popular route for bookings originating overseas is the Spain's third city of Valencia.
Thomsonfly.com's overseas marketing campaigns aim to increase awareness of the attraction of the areas surrounding the UK bases, and to drive visitors who will then benefit the local economy.
Thomsonfly.com is currently training cabin and flight crew for the new flights from Bournemouth and Doncaster Sheffield.
By this summer, the airline will be operating with a team of over 450 crew members. This represents a four fold growth from the original 110 strong team. In addition, a multilingual team of 23 people operate the airline's Coventry based call centre.
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