News: BA bookings up 20 per cent as Brits escape the rain
Flights > News > # 1386 (26/07/2007)
British Airways' long-haul bookings have rocketed 20 per cent this week compared with the same period last year amid predictions of continued heavy rain in the UK.
The USA is the favoured destination for long-haul travel as holiday-makers jet off to escape the British summer wash-out and enjoy the spending power of the strong pound.
Half of BA’s August bookings are for flights closer to home – the airline is expecting to carry nearly one and half million people to destinations within Europe next month. Rome, Nice, Madrid and Barcelona are proving to be particularly popular with Brits trying to find some sunshine.
BA’s commercial director, Robert Boyle, said: "August is set to be another bumper month. It seems that those travelling from Britain just want to guarantee that they can be sure of some sun for their summer break.”
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